WE'RE ALL ABOUT CHOICES.
Our rallying cry? OPT.
It stands for the choices that define us.
In our new campaign, we spotlight fellow New Optimists. Well-known and everyday heroes.
Those who OPT for what they believe in.
We gather their stories.
Are you in?
SAVE THE DATE
SEPTEMBER '24
We are thrilled to announce the launch of a series of personal testimonials. We asked six fellow New Optimists to share their OPT stories. Soon, it’s time to dive into their brave, personal choices.
What actions are they taking to shape the future?
MOUSTAFA MAKHLOUF
Coach, Speaker, Auteur, Sensei, Initiator Challenge4Charity
KIKI BOREEL
Model & Climate activist
MARNIX GEUS
Connecting people to serve humanity.
AGNES WEBER
Founder Mended, TEDx Host
NAFWAL AL JEBURI
Duurzaamste docent van Nederland
MAARTJE BREGMAN
Climate activist, Founder Happy Times Magazine
OPT is more than a campaign. It's a movement.
It’s not just a slogan. It’s here to create culture.
We ask you to make your choice.